主办单位:成都体育学院
ISSN 1001-9154 CN 51-1097/G8

Journal of Chengdu Sport University ›› 2023, Vol. 49 ›› Issue (3): 15-20.doi: 10.15942/j.jcsu.2023.03.003

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Lazy or Busy? Influencing Factors and Paths of Citizen Fitness Behavior Based on the Analysis of Public Opinions in Weibo

YUAN Mengsha1, CHEN Qing1, WEN Juan2   

  1. 1. Chengdu Sport University, Chengdu Sichuan 610041;
    2. National Computer Network and Information Security Management Center, Chengdu Sichuan 610074
  • Received:2021-10-13 Revised:2022-12-17 Published:2023-07-04

Abstract: After the implementation of the "National Fitness Program (2021-2025)" by State Council, expectations expressed through online public opinions in Sina Weibo regarding citizens' fitness are of great value for the in-depth exploration of the factors influencing citizens' fitness behavior. In this research, 1696 first-level comments about the "National Fitness Program" in Sina Weibo were collected with the help of Java programs. Using grounded theory coding technology, four categories, namely, "social situation of citizen fitness," "support system for citizen fitness," "subjective consciousness toward citizen fitness," and "objective conditions of citizen fitness" were identified and their logical relationship was investigated. On that basis, the driving factors and path of citizen fitness were constructed. This research indicates that external environmental factors, which are composed of the social situation of citizen fitness and the social support system for citizen fitness, affect citizens' fitness behavior. Subjective consciousness toward citizen fitness is the internal driving factor of citizen fitness behavior, while the objective conditions of citizen fitness are the external factor that guarantees citizen fitness behavior. The external environmental factors of citizen fitness can drive citizen fitness behavior (cognitive path of citizen fitness) by stimulating subjective consciousness toward citizen fitness. They can also drive citizen fitness behavior (tool path of citizen fitness) by ensuring the objective conditions of citizen fitness. Systematic theoretical research on the driving factors of citizen fitness behavior can be enriched and expanded by the results of the current study, which can provide both theoretical basis and implementation path for government, community and enterprises to formulate citizen fitness behavior policies.

Key words: citizen fitness behavior, influencing factors, action path, Weibo, public opinions, national fitness

CLC Number: