体育媒介研究:入局、变局与破局——英国体育文化与传播学者雷蒙德·博伊尔访谈

doi:10.15942/j.jcsu.2021.01.020

Abstract

Abstract: Professor Raymond Boyle of the University of Glasgow was interviewed by the author on the topic of sports communication research. From the perspective of his own research experience, he discussed the personalized perception of the transformation of sports media research in the UK from sports news communication to sports culture communication. Professor Boyle believes that sports media research emphasizes the inclusiveness of media research, which breaks the traditional thinking pattern of journalism and communication research, and is also an important development of contemporary communication theory. With the rise of the Internet and the international expansion of sports media research, scholars in the UK and China are facing the same problems. Sports media research has become more deeply involved in social dialogue, paying attention not only to the relationship between sports phenomena and media development, but also to social rights and cultural industry. Sports media research is also a knowledge production process of multiple subjects, so it is an inevitable choice to expand international cooperative research to meet the changing situation in the future.

Key words: media sports, individual experience, digitization, comparative vision, future development

CLC Number:

G80-056

YANG Zhen,Raymond Boyle. Sports Media Research: Approaching, Comparing and Challenging Interview with Raymond Boyle[J]. Journal of Chengdu Sport University, 2021, 47(1): 137-140.

References

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Sports Media Research: Approaching, Comparing and Challenging Interview with Raymond Boyle

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