成都体育学院学报 ›› 2014, Vol. 40 ›› Issue (9): 7-11.
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LI Yan-Yan1,Gao Xue-Feng2,LAN Zi-Li
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Abstract: The sports industry convergence is not a overnight change but a process of dynamic development under the combined action of many factors. Based on the dominant factors of China's ports industry convergence and its characteristic, the integration can be divided into four different models: the osmosis technology, multiple functions, market extension and resource sharing. The integration of the development of China's sports industry will be enhanced through five measures: the future development of the Pan-sports industry is guided by the "great fusion", nurture and develop sport enterprise market competitiveness, achieve multi-industry management system dialogue and coordination mechanisms by reforming management system, promote the development of integration of sports industry through sports industry cluster and focus on integration of sports talents cultivation.
Key words: sports industry, integration, motivation factors, mechanism
CLC Number:
G80-052
LI Yan-Yan,Gao Xue-Feng,LAN Zi-Li. Analysis of Motivation Factors and Mode of Sports Industry Integration[J]. 成都体育学院学报, 2014, 40(9): 7-11.
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