Abstract: Sports public services have become the important functions of the governments at all levels, so Ningbo has accordingly made its own strategic decision of “6 speed-up plan”, which is to open the 7 municipal sports venues to the public for free. The paper, based on the analysis of the present situation of the free opening of sports venues and its social benefit, explores the problems in this process and proposes the four countermeasures of changing the service mode and realizing the diversification of service suppliers, adhering to the public welfare goal and implementing the government purchase service measures, providing services to great masses and advocate equal public services, effectively saving the cost and improving the quality of public services.

Key words: public sports venues, free opening, social benefits, crack problems