主办单位:成都体育学院
ISSN 1001-9154 CN 51-1097/G8

成都体育学院学报 ›› 2013, Vol. 39 ›› Issue (2): 46-49.

• 体育经济与产业 • 上一篇    下一篇

公共体育场馆公益性开放的社会效益与难题研究——基于宁波市的典型案例分析

方霞于   

  1. 宁波广播电视大学基础部,浙江宁波315016
  • 收稿日期:2012-12-06 修回日期:2014-01-03 出版日期:2013-02-20 发布日期:2014-01-03
  • 作者简介:方霞于(1966-),男,浙江宁波人,讲师,研究方向体育管理学。
  • 基金资助:
    国家社科基金“公共服务视角下破解大型体育场馆运营难题的研究”阶段成果(项目编号12BTY011)。

Research on the Social Benefit of Public Sports Venues’ Openingto the Public and the Problems——Based on the case analysis Ninghan

FANG Xia-yu   

  1. Ningbo radio and Television University, Ningbo Zhejiang 315016
  • Received:2012-12-06 Revised:2014-01-03 Online:2013-02-20 Published:2014-01-03

摘要: 采用问卷调查与实地考察相结合的方法,在对体育场馆免费公益性开放的现状及社会效益进行分析的基础上,对体育场馆开放中遭遇的难题进行深入剖析,进而提出了转变服务方式,实现供给主体多元化;坚持公益性目标,落实政府购买服务措施;准确定位大众需求,倡导公共服务均等化;有效节省成本,提高公共服务品质等四项破解难题的对策建议。

关键词: 公共体育场馆, 公益性开放, 社会效益, 难题破解

Abstract: Sports public services have become the important functions of the governments at all levels, so Ningbo has accordingly made its own strategic decision of “6 speed-up plan”, which is to open the 7 municipal sports venues to the public for free. The paper, based on the analysis of the present situation of the free opening of sports venues and its social benefit, explores the problems in this process and proposes the four countermeasures of changing the service mode and realizing the diversification of service suppliers, adhering to the public welfare goal and implementing the government purchase service measures, providing services to great masses and advocate equal public services, effectively saving the cost and improving the quality of public services.

Key words: public sports venues, free opening, social benefits, crack problems

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