主办单位:成都体育学院
ISSN 1001-9154 CN 51-1097/G8

成都体育学院学报 ›› 2018, Vol. 44 ›› Issue (6): 61-67.doi: 10.15942/j.jcsu.2018.06.009

• 体育人文社会学 • 上一篇    下一篇

基于区块链的体育大数据集成与传播创新研究

宋昱   

  1. 上海体育学院 经济管理学院,上海 200438
  • 收稿日期:2018-03-30 出版日期:2018-11-15 发布日期:2018-11-27
  • 作者简介:宋昱,副教授,博士,博士后,研究方向:体育经济与管理,E-mail:songyu8162@163.com。
  • 基金资助:
    国家社会科学基金“上海自贸区体育服务业发展的核心路径研究”(16CTY008)。

Research on the Innovation of Block Chain-based Sports Big Data Integration and Communication

SONG Yu   

  1. School of Economic and Management, Shanghai University of Sport, Shanghai 200438
  • Received:2018-03-30 Online:2018-11-15 Published:2018-11-27

摘要: 运用文献资料法、专家访谈法和综合分析法,从最新的区块链概念及其相应的技术路径出发,对体育领域的大数据平台及其应用情况和发展前景开展探索性研究。当前,体育大数据研发和应用热潮已经来临,已有的体育数据存储和使用方式面临诸多挑战,体育大数据的平台优化、价值挖掘和传播方式变革日新月异,体育赛事、经纪和版权交易等领域的大数据应用和相关安全防范问题日益突出,运用区块链技术思路革新体育大数据集成与传播方式,具有很强的技术性和创新特征,对体育信息下一步的收集、传播和利用十分重要,通过理论研究和技术分析,初步厘清了体育领域应用区块链技术的可行性与实施方略,指出了体育大数据集成与传播方式创新的具体路径。

关键词: 体育信息, 区块链, 体育大数据, 数据集成, 数据传播

Abstract: Using the methods of literature review, expert interview and comprehensive analysis, starting from the latest concept of block chain and its corresponding technology path, this present paper makes an exploratory research on the application and development prospects of the big data platform in the field of sports. At present, the development and application boom of sports big data has arrived. The existing methods of storing and using sports data face many challenges. The platform optimization, value mining and communication methods of sports big data are innovated constantly. Big data application in the fields of sports events, brokerage and copyright transactions and related security issues are becoming more and more prominent. Using the block chain technology to reform the means of sports big data integration and dissemination has strong technical and innovative features, and is very important for the collection, dissemination and utilization of sports information. Through theoretical research and technical analysis, this present paper has preliminarily clarified the feasibility and implementation strategy of applying block chain technology in sports field, and pointed out the specific path to innovate sports big data integration and dissemination mode.

Key words: sports information, block chain, sports big data, data integration, data dissemination

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