Abstract: From the perspective of sociology, the paper analyzes the conflicts and fusion of individualism and social ego in football in order to explore the sport of football from the micro level and expound its development based on sociological theory. The research suggests that individuals and groups have different social display in football. Stars and their teams are opposite yet, at the same time, complementary to each other. Social ego is the social extension of individuals, and the breakthrough of individualism and the establishment of team consciousness are the social trend of modern football. The integration of players’ social performance and behavior is the inevitable tendency of promoting the social performance of football.

Key words: social ego, individualism, groupism, team spirit