主办单位:成都体育学院
ISSN 1001-9154 CN 51-1097/G8

成都体育学院学报 ›› 2022, Vol. 48 ›› Issue (1): 79-84.doi: 10.15942/j.jcsu.2022.01.013

• 体育产业专题 • 上一篇    下一篇

乡村振兴战略下我国农村公共体育服务效能提升研究

周铭扬1, 谢正阳2, 张樱2, 缪律3   

  1. 1.山东大学体育学院,山东 济南 250061;
    2.南京体育学院,江苏 南京 210046;
    3.上海交通大学体育系,上海 200240
  • 收稿日期:2021-02-10 修回日期:2021-11-20 出版日期:2022-01-15 发布日期:2022-01-30
  • 通讯作者: 谢正阳,博士后,教授,博士生导师,研究方向:公共体育服务、体育治理,E-mail:haohaoxie007@qq.com。
  • 作者简介:周铭扬,博士研究生,研究方向:体育治理,E-mail:1060461773@qq.com。
  • 基金资助:
    国家社科基金项目“乡村振兴战略下农村公共体育服务治理体系研究”(19BTY088);江苏高校“青蓝工程”。

Research on the Improvement of Rural Public Sports Service Effectiveness under the Strategy of Rural Revitalization

ZHOU Mingyang1, XIE Zhengyang2, ZHANG Ying2, MIAO Lv3   

  1. 1. School of Physical Education, Shandong University, Jinan Shandong 250061;
    2. Nanjing Institute of Physical Education, Nanjing Jiangsu 210046;
    3. Department of Physical Education, Shanghai Jiao Tong University, Shanghai 200240
  • Received:2021-02-10 Revised:2021-11-20 Online:2022-01-15 Published:2022-01-30

摘要: 通过文献资料法、逻辑分析法等对乡村振兴战略背景下农村公共体育服务效能提升问题展开思考与探究。研究指出:我国农村公共体育服务呈现出从单一发展到多维共融、从边缘失语到聚焦中心、从作用基础到追求健康3大转变趋势,但面临农村公共体育服务区域间差距显著、需求识别不精准、资源整合不充分、资源利用率偏低、管理要素结合不足等现实阻滞。在此基础上提出了农村公共体育服务效能提升的实现路径,主要有:推动区域均衡发展,提升自我造血能力、坚持以农民为中心,强化需求的牵引力、增强资源整合能力,发挥政府调节与市场机制作用、加快资源合理配置,提升有形与无形资源的利用率、破除体制机制阻碍,实现管理要素有机结合。

关键词: 乡村振兴, 农村体育, 公共体育服务, 效能提升

Abstract: By means of literature and logical analysis, this present paper studies the problem of improving the rural public sports services efficiency under the background of rural revitalization strategy. The study reveals that: rural public sports services in China present three major trends: from single-dimensional development to multi-dimensional integration, from marginal aphasia to focusing on the center, and from function basis to the pursuit of health. However, the services face such obstacles as significant gap across different regions, poor identification of needs, insufficient integration of resources, low utilization of resources, and insufficient combination of management elements. On this basis, this paper proposes the paths to improve the efficiency of rural public sports services, which mainly include: promoting inter-regional balanced development, enhancing self-hematopoietic ability, taking farmers as the center, strengthening demand traction, enhancing the ability to integrate resources, and giving full play to government regulation and the market mechanism, accelerating the rational allocation of resources, increasing the utilization rate of tangible and intangible resources, removing the obstacles of institutional mechanism, and realizing the organic integration of management elements.

Key words: rural revitalization, rural sports, public sports services, efficiency improvement

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