Abstract: For sports colleges and universities with industrial characteristics in China, it is of great significance to upgrade their taste and spirit through integrating art major and play a role in "cultivating talents through moral education" and "educating students by all-round environment". Research shows that developing excellent art major education is sports colleges and universities need to build "double-top" universities and upgrade school brand and influence, and is the need to promote campus culture construction, implement the fundamental task of "cultivating talents through moral education", and develop "education by all-round environment"; and is the need to promote sports culture construction, enhance sports expressive value and artistic accomplishment; is also the need to promote the development of art discipline, enrich the art disciplinary system, and improve its connotation. In the new situation, if sports colleges and universities want to run art major well, they need to:position their goals and development direction rationally; use sports practice as a main platform to explore the connotation of "sports art" , so as to provide support for the "integration of sports and art"; create more valuable art works and become a leading force in campus culture construction; and play the practical function of art education, optimize and improve the quality of major education, and actively promote academic diversity.

Key words: Sports Colleges and Universities, Art Major, Integration of Sports and Art, Major Construction, ", Double Top", Universities Cnstruction, Development Trend